Digital trends to watch in 2011

January 12, 2011
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The first few days of every new year often lead to a familiar (and sometimes useful) breed of meme, the much awaited “trends to watch!” Thought I’d share three of the best marketing/new media ones to surface so far. Three presentations & a video to be exact! Here we go… Rohit Bhargava’s top 15 marketing & social media […]

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Season’s Greetings :)

December 24, 2010
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Yes, its time to spread that holiday cheer! So thought I’d do a round-up of the season’s best digital/ideas & campaigns that do exactly that. http://evbholidayfax.com/ Digital agency Evolution Bureau goes analog with this well thought out holiday fax idea. Works simple. Write a message to your friends in the advertising community and they fax it […]

Posted in: weekly updates

Weekly round-up: Best of the web 18/12/10

December 18, 2010
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Here are my picks for the best reads on the web the past week. 1. What next in integration Great selection of essays by Campaign UK on integration in advertising in the post digital era. The essays by Euro RSCG and G2 Worldwide are must reads. You can view the entire selection here. 2. Top […]

Posted in: weekly updates

The decade’s 10 best digital ad campaigns

December 14, 2010
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Some of you may have already come across this brilliant compilation published by The One Club earlier this month. And while one might say that it has a distinct big production bias, it truly represents the best of digital/new media advertising, so far. Burger King’s Subservient chicken, BMW’s  The Hire series, Nike Plus, Fiat Eco-drive, these […]

Posted in: weekly updates

Weekly round-up: Best of the web

December 10, 2010
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So what were the best reads on the web the past week? Thought I’d do a quick round-up and share some interesting links with all of you, a bit of weekend reading, perhaps ;) 1. 10 trends that are shaping global media consumption An excerpt from Ad Age ‘s latest white paper, Global Media Habits […]

Posted in: weekly updates

Reboot, Relaunch!

December 6, 2010
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It’s that time of the year!  Time for setting new goals, new resolutions & well, debunk everything that was routine last year. My humble submission…add a bit of digital to the mix. And that’s what this blog is about. To excite, entertain, inform and entice you to ask a few questions about what new media is/where […]

Posted in: weekly updates

The World’s best bartender! If only…

August 3, 2010
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In a global webisode campaign by Bacardi called The True Originals, a mysterious character is looking for the world’s best bartender in a series of beautiful short-films. There have been four so far, each showcasing a bartender making a classic cocktail.  Here they are: Unlike the amateurish/hand-held cam style of most Youtube videos, the Bacardi […]

Posted in: weekly updates
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